Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, Your story just ran in the media, so you share the link with leadership and then... that's it. The team is happy, the moment passes, and the coverage sits on your press page where almost nobody who matters most ever finds it. The instinct is to chase the next media hit and get new people to discover you. Sure, that's a real win - it's just not the only one. This Week’s Quick PR Tip: Make Sure the...
9 days ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, You have difficult news to share with your community or customers, and every instinct is telling you to wait and hope no one notices. I've had two client conversations this month around this same thing. One had bad news to share with the people they serve and kept rewriting the message until it barely said anything. For another client, we were pitching a feel-good story, but they wanted us to...
16 days ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, When was the last time something new got added to your overstuffed workload - today, maybe? My guess is your first thought wasn't "what can I let drop" - it was "how do I squeeze this in too?" I'm working with two comms leads living this every day. Both run their entire marketing and communications department for large nonprofits, solo. One's so buried in day-to-day tasks and requests she can't...
23 days ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, My kids went back to school last week. 🙌 While my kids didn't want their frat house summer to end, it was time. IYKYK. Every morning since my son started kindergarten, I've said the same thing on the way out the door: "Have fun, work hard, and be kind." After a few weeks of hearing me say it to her brother, my daughter started asking me to "say me the words" when I dropped her off at preschool....
30 days ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, I was scrolling LinkedIn last week and saw someone say that if you're in PR, you're basically a journalist's assistant. That's exactly right. It has never been harder to be a journalist. A friend of mine spent the first part of her career in newsrooms and says there's no way she could do the job today - the deadlines are tighter, the inboxes are flooded with AI-generated pitches, and there simply...
about 1 month ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, You know PR can help your organization grow visibility and influence. But when leadership doesn’t quite “get it” or your board sees it as extra, not essential, it can feel like you’re pushing a boulder uphill. Getting internal buy-in isn’t a separate task — it’s part of the PR work. And how you frame the opportunity can make all the difference. This Week’s Quick PR Tip: Make the Case for PR and...
about 1 month ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, I just finished season three of Shrinking and I'm so sad. The kind of sad of leaving people you loved spending time with. I was completely invested in the characters and loved the premise of the show: life is better when you have people in your corner. People who know you, who actually get it, who show up for you, and who make you better. This Week’s Quick PR Tip: Find Someone Who Gets It One of...
about 2 months ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, Monday mornings are a lot. You're trying to regroup from the weekend, get your head around the week ahead, and figure out what actually deserves your attention from a to-do list that was already too long last Friday. And somewhere in the back of your mind is that nagging question: is this the week you finally start the media outreach you've been meaning to do for... a while? This Week’s Quick PR...
about 2 months ago • 1 min read
Monday Morning PR Minute ⏱️ Your weekly dose of PR inspiration | Read time: 1 minute | Hi Reader, Your PR partner came through and landed a killer media hit. Your team celebrated and shared it on social, maybe sent it around internally, maybe included it in your newsletter. And then you moved on. Too many organizations stop there. The coverage lands, the moment passes, and nobody ever asks the harder question: what did it actually do? This Week’s Quick PR Tip: Decide What You Want Coverage to...
2 months ago • 1 min read